Peoples Educational Holdings Inc. (PEDH) News

SADDLE BROOK, NJ, Aug. 16, 2010 (Marketwire) --

SADDLE BROOK, NJ -- (Marketwire) -- 08/16/10 -- The adoption and implementation of the Common Core State Standards creates a dramatic shift in the landscape of K-12 education, state standards, and state tests. As an endorsing partner of the Common Core State Standards, Peoples Education (NASDAQ: PEDH) pledges to support the education community during this transition period.

This fall, new Peoples Common Core State Standards supplemental worktexts for English Language Arts and Mathematics will be available. These materials will provide high-quality, consistent instruction for grades 1-8. In addition, Common Core State Standards correlations to all Measuring Up® worktexts for grades 1-12 will be online in the fall. Crosswalks from the Common Core State Standards to state standards will be available at www.ePathKnowledge.com. Item-specific correlations for ePath Knowledge™ online programs will follow in the coming months. These correlations will be available for the company's core states that are pursuing the Common Core: Arizona, California, Georgia, Illinois, New Jersey, New York, Ohio, and Pennsylvania.

"Educators have relied on Peoples Education to deliver timely, high-quality, and consistent supplemental instructional materials for over 20 years," stated Brian Beckwith, the company's President and CEO. "As the needs of our customers evolve, we evolve. These new worktexts for the Common Core State Standards represent that commitment." The worktexts will provide a consistent lesson format for each Common Core State Standard, project-based activities, and a free pretest and posttest.

"We will remain true to our mission of partnering with schools and school districts for success, especially during this time of change," commented Victoria Ameer Kiely, Peoples Education Chief Marketing Officer. "We are closely monitoring each state's adoption and implementation plan for the Common Core State Standards and will update correlations as state curriculum decisions are made throughout the school year." The company will continue to develop and update state-specific materials for states not participating in the Common Core Standards, such as Texas and Virginia, as well as for the company's core states that are transitioning to Common Core Standards and still using their current state tests.

The Measuring Up® program includes instructional worktexts 100% customized to the state standards, test preparation worktexts to review tested state standards, and print Diagnostic Practice Tests that provide realistic state test practice. Correlations will initially be available for the Measuring Up® print worktexts in Arizona, California, Georgia, New Jersey, New York, Ohio, and Pennsylvania, and for Measuring Up Express® in Illinois. The ePath Knowledge™ program includes ePath Assess™ for online formative assessment, progress monitoring, and reporting; ePath Discovery™ for targeted, state-specific online remediation and reporting; and Practice Path™ for ongoing skill building and standards and test practice. Item analysis correlations will be available for all these programs in the coming months.

About Peoples Educational Holdings, Inc.
Peoples Educational Holdings, Inc. is a publisher and marketer of print and electronic educational materials for the K-12 school market. The Company focuses its efforts in three market areas:

Test Preparation, Assessment, and Instruction

Test Preparation and Assessment: The Company creates and sells state-customized print and electronic, test preparation and assessment materials that help teachers prepare students for success in school and for required state proficiency tests, grades 1-12.

Instruction: The Company produces and sells proprietary state-customized print worktexts and print and Web-based delivered assessments, for grades 1-8. These products provide students with in-depth instruction and practice in reading, language arts, and mathematics. In addition, the Company's backlist remedial and multicultural products are included in this group.

Brightpoint Literacy™

Formerly Nelson Education, Brightpoint Literacy™ is now an imprint of Peoples Education®. Brightpoint Literacy™ serves the U.S. K-8 market with a comprehensive selection of research-based, cross-curricular material.

College Preparation

The Company distributes instructional materials that meet the academic standards high schools require for honors, college preparation, and Advanced Placement courses. The Company is the exclusive high school distributor for two major college publishers and also creates proprietary supplemental materials for this market.

The Company's proprietary products are supplemental in nature. They are predominately softcover, high gross profit margin titles that can be sold efficiently through the Company's direct sales force, as well as through catalogs, direct mail, telemarketing, and independent commission sales representatives. Distributed products are both basal and supplemental in nature.